Incubator School

    Our
    Leadership Team

    Meet the visionary leaders and advisors who guide our mission to transform education and prepare students for a rapidly evolving world.

    Executive Director

    Julie Liu

    Julie brings visionary leadership and a deep commitment to innovative education. With extensive experience in developing cutting-edge curricula and fostering inclusive learning environments, she guides our school's mission to prepare students for tomorrow's challenges.

    Julie holds a Bachelor of Arts in Economics from the University of California, Berkeley, an MBA in Analytic Finance and Marketing from the University of Chicago Booth School of Business, and a Master of Science in Education Entrepreneurship from the University of Pennsylvania Graduate School of Education.

    Julie Liu - Head of School

    Board of Advisors

    Jenny Zapf

    Jenny Zapf, Ph.D.

    Board Member

    An expert in pedagogical innovation and curriculum development, Jenny provides strategic guidance on our educational approach and helps ensure our programs meet the highest standards of academic excellence.

    About

    Dr. Zapf is a Senior Fellow and Founding Director of the world's first MSEd and MSEd-MBA in Education Entrepreneurship at the Graduate School of Education and the Wharton Business School at the University of Pennsylvania. She also serves as Faculty Director of Penn's virtual certificate program in Global Education Entrepreneurship & Innovation and the Managing Director of the Jacobs Foundation's Social Impact Entrepreneurial Project @ PennGSE. She has served as a program and research advisor on entrepreneurial projects in 30 countries and has trained thousands of industry leaders to build, test, manage, and scale new models. Dr. Zapf routinely speaks on the future of learning.

    Rita Ferrandino

    Rita Ferrandino

    Board Member

    Rita brings decades of experience in educational leadership and student development. She is Founding Partner of Arc Capital Development and Innovation Consultant for Catalyst@PennGSE for the University of Pennsylvania.

    About

    Recognized internationally as a dynamic leader and one of the most effective strategists and coalition-builders in the education industry, spanning K-12, Higher Education, and Workforce Development. With a proven ability to drive organizational success, she excels in solving complex problems, building partnerships, and motivating teams to achieve peak performance.

    Her expertise lies in helping education companies achieve transformative growth through strategic development, investment alignment, revenue acceleration, cost optimization, and holistic organizational strategies. Rita's focus is on fostering impactful, research-driven solutions that improve educational outcomes while advancing the mission of transforming learning for a global audience.

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    Discover how our leadership team can guide your child's educational journey.

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